Why per-visit and not per-night?

Nugget · 09-23-2001, 07:31 PM

I have never quite understood why every hotel loyalty program I'm enrolled in ranks their membership tiers based on distinct stays with their hotel and not cumulative nights stayed. I'm gearing up for an extended stay at Swissôtel next month and it seems unfair that although I'll incur weeks and weeks of patronage it will still only count as "1" stay towards my qualification for their loyalty program.

I'm sure there's a reason for this, but it escapes me. Can anyone offer some insight?

Nugget · 09-23-2001, 07:31 PM

I have never quite understood why every hotel loyalty program I'm enrolled in ranks their membership tiers based on distinct stays with their hotel and not cumulative nights stayed. I'm gearing up for an extended stay at Swissôtel next month and it seems unfair that although I'll incur weeks and weeks of patronage it will still only count as "1" stay towards my qualification for their loyalty program.

I'm sure there's a reason for this, but it escapes me. Can anyone offer some insight?

dbaker · 09-23-2001, 09:53 PM

I suspect that it is to encourage people to make the decision to stay at a particular hotel time and time again.

A potential client is to stay at a hotel for as long as he is in town. Even though a multi-week visit generates substantially more revenue than a one-night stay, the chance for competition only exists once.

dbaker · 09-23-2001, 09:53 PM

I suspect that it is to encourage people to make the decision to stay at a particular hotel time and time again.

A potential client is to stay at a hotel for as long as he is in town. Even though a multi-week visit generates substantially more revenue than a one-night stay, the chance for competition only exists once.

chodson · 09-24-2001, 11:14 AM

Similar to the way that airlines require segments (as opposed to miles).

chodson · 09-24-2001, 11:14 AM

Similar to the way that airlines require segments (as opposed to miles).

dbaker · 09-25-2001, 09:07 PM

Quote:

On 2001-09-24 11:14, chodson wrote:
Similar to the way that airlines require segments (as opposed to miles).

Most airline programs that I know of support both for attaining elite-level status.

dbaker · 09-25-2001, 09:07 PM

Quote:

On 2001-09-24 11:14, chodson wrote:
Similar to the way that airlines require segments (as opposed to miles).

Most airline programs that I know of support both for attaining elite-level status.

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09-23-2001, 07:31 PM	#1
Nugget Senior Member Business Class Join Date: Sep 2001 Location: AUS [Austin, TX, USA] Posts: 611	I have never quite understood why every hotel loyalty program I'm enrolled in ranks their membership tiers based on distinct stays with their hotel and not cumulative nights stayed. I'm gearing up for an extended stay at Swissôtel next month and it seems unfair that although I'll incur weeks and weeks of patronage it will still only count as "1" stay towards my qualification for their loyalty program. I'm sure there's a reason for this, but it escapes me. Can anyone offer some insight?

09-23-2001, 09:53 PM	#3
dbaker Senior Member First Class Join Date: Sep 2001 Location: IAH/HOU Posts: 2,354	I suspect that it is to encourage people to make the decision to stay at a particular hotel time and time again. A potential client is to stay at a hotel for as long as he is in town. Even though a multi-week visit generates substantially more revenue than a one-night stay, the chance for competition only exists once.

09-24-2001, 11:14 AM	#5
chodson Senior Member Join Date: Sep 2001 Location: EWR - Newark, NJ Posts: 117	Similar to the way that airlines require segments (as opposed to miles).