|10-31-2006, 12:05 PM||#1|
A New Idea To Attract People To Trade Show Booths
I've been reading Joe Vitale's book, There's a Customer Born Every Minute, and it is amazing some of the outrageous things P. T. Barnum did to get attention. For instance, he had an elephant plow his fields in order to get the attention of passersby on the trains that ran by his property. Of course, he also ran a circus and a museum of oddities, so I'm not sure how much of that would apply to other businesses.
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